Coca-Cola launches 2010 Fifa World Cup Celebration Award

Coca-Cola has produced a short film in the build up to the World Cup starring England's Wayne Rooney and comedian James Corden.

It is designed to publicise Coke's 2010 Fifa World Cup Celebration Award promotion. Every time a player scores a goal in the tournament, their on-pitch celebration will be entered into a short-list to win the award. Fans will be able to vote for their favourite celebration on Fifa.com.

Watch The Video Here